With the increasing range of services online to catch up with your missed television, such as BBC iPlayer, Channel 4’s 4OD, and ITV.com, you would be expecting traditional TV to be almost a thing of the past. Well not so, as a recent survey by marketing company Thinkbox shows that traditional TV and internet TV seem to be growing together, instead of internet TV taking the lead.

According to TechRadar UK, a spokesperson had this to say about the survey.

That both broadcast and online TV platforms are growing simultaneously underlines how they fulfil different needs for viewers and that they can co-exist and indeed promote each other.

Services such as the BBC iPlayer and Channel 4 On Demand have been very successful in the UK, at least in my experience, as it is something my whole use, and saves for a lot of grief when someone misses their favourite TV show or if you are just looking for something to watch.

Other details the survey found out is that UK viewers watched an average of 3.77 hours of TV a day so far this year, which is a 2% increase on the average over the last 5 years. Thinkbox also reckon that we have seen around 6% more ads so far this year than we did this time last year.

It’s an exiting time for TV, as more people move online and offer more and more content, and not only the big TV channels. Those such as Revision 3 and Leo Laporte have attracted a large viewing base, helped by the fact that most presenters once had posts presenting or working for old TV channels such as Tech TV in America before it was bought by G4.